• Regular market visits to discover new opportunities for doing Trade Marketing activities; • Setting marketing strategy in two channels: chain and capillary, budgeting and budget monitoring, preparation of annual and monthly plans; • Define projects to increase market share and increase customer coverage in active areas; • setting strategy to help sales growth in active areas of the brand; • Leading trade forces and TMR (promoters), providing route and controlling the improvement of TMR process process along the route; • Full implementation of planogram (arrangement) of products in points of sale; • Use and monitor the establishment of all BTL and POSM activities for brands, channels, and SKUs; • preparing reports on competitors pricing, promotion and their advertising activities in the market and analyze data in all channels; • Supervising the marketing team in all channels and train them; • Check the status of continuous availability of products in the baskets and shelves of stores
Requirements
• Experience: At least 5 years of relevant experience in the field of FMCG
• Education: At least bachelor's degree in Marketing, Business Administration or MBA
• Age: Maximum 35 years
• Preferably resident of the center and west of Tehran province or Alborz province
• Gender: No difference
• Preparation for Business trips
• Skillful concepts of marketing and advertising and commercial advertising;
• Full knowledge of sales and pricing concepts;
• Familiarity with the principles and techniques of business negotiations and influence on customers and contractors;
• Skillful in Customer classification concepts;
• Mastery of Microsoft office, especially Excel and PowerPoint.
• Strong communication skills with the sales and marketing team
• Ability to manage several similar projects at the same time
• Creative
• teamwork spirit
• Situation analysis and problem-solving skills