-Responsible to develop, manage, lead and enhance the sustainable, profitable growth of designated Brand & Products portfolio -Encompassing both existing and new product development by proactively planning, developing, implementing structured, coordinated, strategic and tactical plans in line with company’s overall goals and objectives through Brand Building, Consumer/Shopper Insight, Innovation -Renovation, Cost Optimization, Superior Product Profile, Advertising (Offline and Online), Media Investments, & Channel and Category Development -Accountable to achieve company targets in terms of market share, volume and profit growth. Identifies new market segment opportunities and leads the organization through new product launches
Requirements
-Minimum BS/BA/Master’s degree in Business, Marketing, Advertising, or related function
-Minimum 7 years work experience in marketing field and marketing management experience in FMCG environment
-Can do attitude
-Ability to multitask
-Ability to work well under pressure
-Ability to work well with cross
-Functional teams
-Ability to be creative with a good eye for design & content
-Ability to co-ordinate and drive a consistent brand message across multiple teams across the business
-Strong analytical, financial, & pricing skills preferred
-Strong communication (verbal and written) and presentation skills
-Strong negotiation skills -Self-organization,
-Ability to use structured management systems
